The LinkedIn overview dashboard template features a wide range of metrics measuring distribution, engagement, fans data, and more. It places a particular emphasis on LinkedIn's unique fans metrics, such as fans by seniority. Use this template to build a broad summary of your LinkedIn channel and content performance.
| Widget Name | Widget Type | Metrics |
|---|---|---|
| Fans by association | Breakdown | Fans by association |
| Fans by function | Breakdown | Fans by function |
| Fans by seniority | Breakdown | Fans by seniority |
| Distribution and engagements by channel | Channel comparison | Impressions, reach (daily), frequency, engagements, engagement rate |
| Content performance | Content performance | Impressions, reach avg., frequency, engagements, engagement rate, CTR |
| Video performance | Content performance | Video views, video viewers, video frequency, watch time (min), video view rate |
| Fans by country | Geographics | Fans by country |
| Channel engagements | Key metrics | Engagements, engagement rate |
| Distribution | Key metrics | Impressions, reach (daily) avg. |
| Fans | Key metrics | Fans, net new fans |
| Organic vs paid fans | Key metrics | Organic net fans, paid net fans |
| Label performance | Label performance | Impressions, reach avg., engagements, engagement rate, clicks |
| Daily engagements by type | Time series | Reactions, comments, shares, clicks |
| Daily fans | Time series | Fans |
| Daily reach and impressions | Time series | Impressions, reach (daily) |