Brandwatch Social Media Management

Manage, publish, and optimize your ad campaigns.

Advertise

Introduction to Advertise

Getting Started

In this article, learn how to navigate your TikTok ad account metrics in Advertise.

Monitoring TikTok Campaigns, Ad Groups, and Ads in Advertise

TikTok Key Performance Indicators

TikTok in Advertise

In this article, we'll review how to connect a Facebook ad account in your Settings so you can get started creating ad campaigns, boosting posts, and more.

Connecting Facebook Ad Accounts

Creating and Managing Ad Campaigns for Facebook and Instagram in Advertise

Creating and Managing Ad Sets for Facebook and Instagram in Advertise

Creating and Managing Facebook and Instagram Ads in Advertise

Choosing Facebook Campaign Objectives in Advertise

In this article, learn about the available KPIs in Advertise for Meta networks.

Facebook and Instagram Key Performance Indicators in Advertise

Creating Click-To-WhatsApp Ads in Advertise

In Advertise, you can quickly create Advantage+ catalog ads from Sales, Traffic, Engagement, and Leads campaigns.

Creating Advantage+ Catalog Ads for Facebook and Instagram in Advertise

What is a Facebook Pixel?

This article will help you choose the right bidding strategy to utilize your budget and achieve your goal as efficiently as possible.

Facebook Ads Bidding Strategy

Facebook, Instagram, and WhatsApp in Advertise

Connecting LinkedIn Ad Accounts

In this article, learn how to create your LinkedIn campaign groups and campaigns within Advertise.

Creating LinkedIn Campaigns and Campaign Groups in Advertise

Creating LinkedIn Ads in Advertise

In this article, learn how to view metrics for your campaign groups, campaigns, and ads.

Monitoring LinkedIn Campaign Groups, Campaigns, and Ads in Advertise

LinkedIn Key Performance Indicators in Advertise

LinkedIn in Advertise

Advertise Insights and Analytics

Exporting Advertise KPIs

Analyzing Performance

This article will guide you through the steps of creating each type of audience.

Creating Audiences in Advertise

In this article, we’ll show you how to view existing Custom Audiences, apply Custom Audiences to Ad Sets, and create new Custom Audiences.

Custom Audiences in Advertise

This article will show you how to view, apply, and edit your Saved Audiences in Social Media Management.

Saved Audiences in Advertise

Lookalike Audiences in Advertise

Audiences in Advertise

In this article, learn how to set up auto-boosting in Advertise and how to track these posts in a Measure widget.

Auto-Boosting Posts and Tracking Performance

Creating and Applying Smart Labels in Advertise

Additional Features

In this article, find details about the upcoming changes and see what actions you need to take to update your ad sets before Meta deprecates and removes certain Detailed Targeting…

Meta Changes to Detailed Targeting Interests in Advertise

Advertise - FAQ & Troubleshooting

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