This article describes the types of posts by network that are supported in Benchmark dashboards.
Facebook post types
| Post type |
Availability |
| Text |
✓ |
| Single image post/ad |
✓ |
| Multi-image post/ad |
✗ |
| Video post/ad |
✓ |
| GIF |
✗ |
| Link post |
✓ |
| Carousel post |
✓ |
| Carousel link/ad |
✓ |
| Album |
✓ |
| Dark post |
✗ |
| Polls |
✓ |
| Stories post/ad |
✗ |
| Advantage+ catalog ad |
✗ |
| Collection ad |
✗ |
| Reels |
✗ |
| Facebook reviews |
✗ |
Instagram post types
| Post type |
Availability |
| Single image post |
✓ |
| Single video post |
✓ |
| Multi-image post |
✓ |
| Carousel post |
✓ (scrolling not available) |
| Reel post |
✓ |
| Collaborator posts |
✓ (will be indexed if the Creator account is tracked in Benchmark and created the post; will not be indexed from the collaborator account) |
| Story post |
✗ |
| Live video |
✗ |
| Guides |
✗ |
| Shopping ad |
✗ |
| Explore ad |
✗ |
| Advantage+ catalog ad |
✗ |
| Collection ad |
✗ |
X (Twitter) post types
| Post type |
Availability |
| Post (tweet) |
✓ |
| Single image post |
✓ |
| Single animated GIF post |
✗ (post is shown; GIF is not supported) |
| Single video post |
✓ |
| Repost (retweet) |
✓ |
| Link post |
✓ |
| Public post |
✓ |
| Poll |
✓ |
| Dark post |
✗ |
| Promoted post |
✗ |
YouTube post types
| Post type |
Availability |
| Video |
✓ |
| Shorts |
✓ |