If you’re both a Social Media Management (SMM) and Brandwatch Consumer Research (BCR) user, Consumer Research feeds in Engage allow you to keep an eye on your Consumer Research queries in real-time from Engage, alongside all your other feed monitoring. In Engage, you can create feeds to view the most recent mentions for your queries and apply the same filters that are available from Consumer Research.
Note: You must have access to queries in BCR to set up a Consumer Research feed in Engage.
Note: At this time, Consumer Research feeds are not supported in the Engage Mobile app.
Setting up a Consumer Research feed in Engage
In your Feed overview menu in Engage, click on Create Feed in the top right > Create Consumer Research Feed.
In the Feed settings and filters menu, click Select a query to choose the Consumer Research query you want to see results for in your feed.
Note: You will only be able to select the queries you have access to in BCR.
After selecting the query, you can apply filters from Consumer Research like Category, Tag, and Content Source to further narrow the results. Each filter is available as multiple select, Boolean, min/max values, and include/exclude.
Note: Filters are not supported for Logo (select or exclude logos).
Select the filter from the Add filter dropdown (or use search), fill it the details, and add additional filters as desired.
Note: If you change your query during this process, all of your selected filters will be removed.
Give your feed a name, change the sorting as needed, and pin the feed to your Engage sidebar if desired to keep the feed easily accessible in Engage’s left-hand navigation.
Once you have saved the feed, it will appear in your list of feeds via the left-hand navigation sidebar.
In the feed, you will see a preview of the mention with a title (if applicable). By clicking on a mention, you will open the Detail view where you can read the mention in full. You can also navigate to the native view of the mention on its associated platform.
Sharing Consumer Research feeds
You can share your Consumer Research feeds with internal users like you would other Engage feeds. For details, please visit our article on Feed Sharing in Engage.