We’re expanding how you can visualize and compare content-level performance in Measure. Four of our existing widgets now support Content metrics, giving you more flexibility to understand how your posts perform across networks and channels.

Content-level metrics are now supported in:

These enhancements give you more context, more granularity, and more ways to explore your data, especially when comparing performance across pages and networks.

The new widgets are built on our upgraded data infrastructure, which enables faster feature development and more powerful reporting. They currently carry a Beta badge while we continue adding full feature parity with existing Content Performance and Label Performance widgets.

✔ With these updates, we're providing more flexible, more visual, and more customizable ways to analyze your content, and laying the foundation for even more reporting capabilities in the future.

Learn more about the new Widgets here.

We’re introducing support for boosting TikTok posts directly from Publish, making it easier to extend the reach of your TikTok content without leaving Social Media Management.

✔ By boosting TikTok videos, you can amplify your top-performing content, reach new audiences, and make the most of your organic momentum.

Learn more about boosting TikTok posts here.

Meta is removing some Detailed Targeting interests. These changes may affect your ad sets in Brandwatch Advertise.

Learn more about these changes in this Help Center article.