Add valuable insight to your Audience by adding Labels to the profiles you are interacting with. By applying a Label, you will attribute a valuable nomination that will help you create a better customer experience to identify for example brand ambassadors, customers or prospects.

You can attribute a Label directly in Audience and also from Engage.

Add Labels in Audience

1. In the People section, click on a profile.
2. Once the profile card is open, add your Label in the section.
3. Review all labels under Info -> Labels tab in Home as well as Audience.

Add Labels in Engage

1. Click on any message in your feed.
2. The profile card of the user will show up on the right-hand side, or from the message select View Profile.
3. On the profile card, under the Details tab, add label in the Add labels field.