WhatsApp Message Templates are fixed reply templates that you can use when responding to your customers’ inquiries in Engage. A support agent who wishes to reply to a customer after 24 hours of receiving the message must use WhatsApp message templates according to WhatsApp's terms of service.
Note:
Currently, Engage only supports plain text-based message templates.
Updating and changing message templates is managed through the WhatsApp Business Manager. Please refer to Meta's help center for steps on creating message templates for your WhatsApp Business account.
After your message templates have been created and approved, they will be available to use in Engage. Open the WhatsApp message in Engage and click on Manage Templates. Then, select one of the templates with the WhatsApp icon.
Note:
The WhatsApp Cloud API enforces messaging limits on the maximum number of business-initiated messages that you can sent in a 24-hour period. To learn how to check your messaging limit, understand how messaging limits are determined, and learn about the options available, please visit Meta's documentation on messaging limits.