Ready to use Social Panels for X (Twitter) and Reddit offer filters of expertly curated generational panels for you to choose from that you can apply to an existing Saved Search.
Ready to Use Social Panels are built by world-class reporting experts at Brandwatch to offer you single-click analysis in understanding how groups like Gen Z, Gen Y/Millennials, Gen X, and Baby Boomers are responding to the topics in your Saved Searches. In this article, learn how to apply a Ready to Use Social Panel to a Listen Saved Search.
In this article:
Using Social Panels in Listen
To use Social Panels in Listen:
- In any Listen Saved Search, click the Filters icon in the top left corner.
- In the Filters side menu, scroll down to Social Panels and search for the generational Social Panel you would like to use (e.g. Gen Z, Gen Y/Millennials, Gen X, Baby Boomers). You can choose to Include or Exclude Social Panels, and/or stack Social Panels.
- Once you have applied your filters, your Saved Search dashboard will show data based on your selected Social Panel(s).
FAQs
What are the benefits of Ready to Use Social Panels?
- No need to create your own panels
- Benchmark panels against other generational panels
- Discover insights faster than ever before
- Access to specific, predetermined demographic groups
Ready to Use Social Panels can be used as filters and data sources for any desired insight. They were created by our analysts and validated by comparing them to known populations of online users.
Ready to Use Social Panels provide even quicker, easier-to-discover insights and offer highly valuable advantages for market researchers, marketers, and analysts alike. In Listen, you can access Social Panels by generation, with more to come.
Do users have to pay to access ready to use Social Panels?
Ready to Use Social Panels are available to all SMM Listen clients.
What data sources are included in ready to use Social Panels?
Currently, Listen offers Ready to Use X (Twitter) and Reddit Social Panels by generation in English: Baby Boomers (EN), Gen X (EN), Gen Y/Millennials (EN), and Gen Z (EN).
Can I delete a ready to use Social Panel in my account?
Currently, it is not possible to delete a Ready to Use Social Panel.
Are Ready to Use Social Panels available in multiple languages?
In Listen, we currently support English language Social Panels.