Creating LinkedIn Campaigns and Campaign Groups in Advertise

Creating your LinkedIn campaign groups and campaigns from Advertise streamlines your workflow within one tool, allowing you to stay within Social Media Management to manage and monitor your ad accounts from all in one place. In this article, learn how to create your LinkedIn campaign groups and campaigns within Advertise.


At this time, only LinkedIn campaign group and campaign creation is supported within Advertise. You can create LinkedIn ads by boosting your LinkedIn posts in Publish. Once boosted, your posts will become visible in a view-only format in Advertise.

  1. Within your connected LinkedIn ad account in Advertise, click Create New Campaign Group in the top-right corner.Create new campaign group.png
  2. Name, label, and set the budget and schedule for your campaign group, then click Create and Continue to Campaign.Set up campaign group.png
  3. Select a campaign objective.Choose campaign objective.png
  4. Enter a name and labels for your campaign, then select your ad format and click Continue.Name campaign and select ad format.png
  5. Specify the budget and schedule for your campaign, then click Continue.Set campaign budget and schedule.png


    Please note that, for now, it's not possible to schedule nonconsecutive days within your selected date range – for example, building an ad set that only runs ads on Mondays, Wednesdays, and Fridays (also known as "dayparting").

  6. Choose what segment to target by selecting a saved audience, then click Continue.Select ad targeting.png
  7. Lastly select the placements for your campaign (e.g. Show ads on LinkedIn and LinkedIn Audience Network or Only show ads on LinkedIn). When ready, click Create Campaign to finalize your settings.Select ad placements.png

Your campaign will be visible under the Campaigns menu within your connected LinkedIn ad account in Advertise.View campaign.png

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