Label Management

Applying labels to your content in Social Media Management is one of the most effective ways to organize your posts, filter your customer interactions, and create flexible reports. Because labels are designed for internal use only, you can get creative with them — they will not be visible to your customers, even on published posts.

In this article, learn how to create and manage labels in your settings, change your users' default labeling permissions, set up automated or mandatory labeling, and more. 


Creating and managing labels

Note:

Only Admins and Team Leaders in Social Media Management can access the Label Management settings page. Both Admins and Team Leaders can create and edit labels from this page, but only Admins can delete labels.

To access your Label Management settings, select Manage settings (gear icon) > Organization admin in the lower-left corner of the platform, then select Label Management from the menu on the left.

From this interface, you have an overview of all the labels that are active with your organization. You can organize the view by Label Name, Total Used, or Last Time Used by clicking on the name of the corresponding column.

  • To create a new label, click Create New Label in the upper right-hand corner. You may create multiple new labels at once.Screenshot 2023-10-12 at 4.01.37 PM.png

    Note:

    Labels can only contain alphanumeric characters.

  • To edit a label, click on the pencil icon next to a label.
  • To merge two or more labels, select the checkboxes next to the applicable labels, click the Bulk Actions dropdown, and select Merge Manager.Screenshot 2023-10-12 at 4.03.59 PM.png
  • To delete a label, click on the trash can icon next to it. A confirmation window will pop up before the action is completed. You may also bulk delete multiple labels by clicking Bulk Actions.

Tip:

When "selecting all" labels in bulk, only the labels that are in your window's view will be selected. In order to bulk select more labels, scroll down to see your additional labels and then bulk select them as needed.


Changing your users' labeling permissions

As an Administrator, you can grant other users access to create new labels for your organization.

  1. Click Label Settings from the upper right-hand corner to open the Advanced Settings window.
  2. You have the option to select All users can create labels or Only administrators can create new labels. If you select All users can create labels, the access will differ slightly for Publish, Engage, and Audience users:
      • Publish: Only users with the Admin, Team Leader, Editor, or Content Creator role will be able to create new labels when drafting a post.
      • Engage: Users with the Admin, Team Leader, Editor, Content Creator, or Moderator role will be able to create new labels in conversations. View Only users cannot create labels in Engage.
      • Audience: Users with the Admin, Team Leader, Editor, Content Creator, Moderator, or View Only role will be able to create new labels for profiles. 
    Screenshot 2023-10-12 at 4.01.09 PM.png
  3. After selecting an option, click Save Changes to apply your access settings.

Viewing label analytics

For drill-down analytics of how many times and where a certain label has been used throughout the platform, click on the number next to that label under the Total Used column. A pop-up will open showing the usage for that label.

LMS-analytics.png

Tip:

If you label a certain campaign with one label and then label all stock items under that campaign with the same label, the label analytics will count each label entity separately.


 

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